Eric Hirshberg’s “We’re All In This Alone” Takes On The Plague Of The Algorithm

Following the release of For Real”, his collaboration with Aloe Blacc that marked his national television performance debut on Live with Kelly and Mark, singer/songwriter Eric Hirshberg has returned with new single and video,We’re All In This Alone.”
 
“We’re All In This Alone” looks at one of the forces creating division for humanity: “the algorithm.”

The song “examines how digital systems designed to serve us increasingly shape us instead – pulling people down invisible pathways that begin innocently and often end somewhere unrecognizable.”

Hirshberg says:

It’s kind of ‘love in the time of the algorithm. The algorithm is the plague. It touches everybody. There are these on-ramps that start positive and pull us in, and then somehow end up a horror movie. You click on, ‘Are you eating gluten free?’ and find yourself reading, ‘the vaccines have 5G in them!’ a few minutes later. We’re all trying to figure out how life works under this sort of soft tyranny of the algorithm.

He adds:

This song is about the paradox of hyper-connected isolation – a world where everyone is networked, yet everyone is also increasingly siloed.

The song is built around a guitar line Hirshberg has carried with him for years, waiting for the right moment to bring it forward.

He says:

That bit has haunted me forever. It’s been on my ‘I need to build a song around that someday list for as long as I can remember. It feels like a collaboration between my older and younger selves – like different parts of me had to wait a long time to meet each other to write this song. There’s something romantic about that to me.

The latest two releases offer a picture of Hirshberg’s forthcoming third album, More Is Not The Answer, which will be out in mid-2026. The album promises songs that “explore connection, modern anxieties, and the search for humanity in an increasingly distorted digital  landscape.”