The Alarm Pays Homages To 1980s Video Hits With ‘Music Television’

[Cover photo credit to Jules Peters]

Welsh Alt-Rock band The Alarm have announced new album Music Television, a homage to “the video explosion” of the 1980s through a “reinterpreted collection of MTV channel classics.” Music Television will only be available on vinyl and CD at venues throughout the Live Today Love Tomorrow Tour or online at TheAlarm.com.

Inspired by David Bowie’s 1973 album of cover versions, Pin Ups, Music Television reinterprets songs from some of Rock’s most well-known visual music.

Mike Peters of The Alarm says:

The Alarm came of age in the MTV era. So many of our longstanding fans grew up on MTV and saw The Alarm for the first time on MTV’s The Cutting Edge or via the historic ‘Spirit Of ‘’86 Live Global Broadcast’ concert, and have stayed with us ever since.

The first single from Music Television is a Psychedelic David Bowie-inspired / Nirvana-influenced acoustic cover of “The Man Who Sold The World,” which Peters attributes to his fascination with the groundbreaking MTV Unplugged acoustic performance series.

He says:

Unplugged was a series that redefined music as we knew it. I remember watching in awe at some of the incredible stripped-down arrangements of classic songs and, at the same time envious that I had been denied the opportunity to appear on the show back in the day. [The Alarm appeared in the series’ first season but without Peters]. This is my chance to take back part of music television history and pay my respects to an era that changed everything.

Music Television kicks off with a reimagining of the first ever song to be played on MTV back in 1981, The Buggles “Video Killed The Radio Star” with a lyric change that reflects the threat of A.I. and new technology on Rock and Roll as we now know it.

Their tour, which was announced earlier this year, has been extended coast to coast, with over 30 shows starting in New Orleans on May 1st and continuing through to July when the tour reaches Florida. The Alarm also features on the bill of the Cruel World Festival in California on May 11th, alongside Duran Duran, Simple Minds, Placebo and Interpol.

Music Television by The Alarm will be released as a Limited Edition Yellow / Purple Vinyl press exclusively via the band’s website www.thealarm.com, and on CD at all US venues throughout the Live Today Love Tomorrow Tour.

Tour Dates:

*   The Alarm only
**   The Alarm / Jay Aston’s Gene Loves Jezebel only

PART ONE:

 May 01New Orleans, LAHouse of Blues
 May 02Austin, TXEmo’s
 May 03Houston, TXHouse of Blues
 May 04Ft. Worth, TXTannahill’s
 May 07Kansas City, MOKnuckleheads
 May 08Minneapolis, MNTBA
 May 09Chicago, ILDes Plaines Theatre
 May 10Detroit, MIMagic Bag
 May 11Los Angeles. CACruel World *
 May 12Pittsburgh, PAJergels
 May 13Toronto, ONEl  Mocambo
 May 14Buffalo, NYAsbury Hall
 May 15Cleveland, OHTemple Live @ Masonic
 May 16Asbury Park, NJAsbury Lanes
 May 17Philadelphia, PAColonial Theater [Phoenixville)
 May 18Falls Church, VAState Theater
 May 19Richmond, VAThe National
 May 22Huntington, NYParamount
 May 23Pawling, NYDaryl’s House **
 May 24New York, NYIrving Plaza
 May 25Salisbury, MABlue Ocean Music Hall
 May 26New Haven, CTToad’s Place
 May 29Boston, MABrighton Music Hall

PART TWO:

 June 18Seattle, WAAPEX Art and Cultural Center
 June 20San Francisco, CABimbos 365
 June 21Sacramento, CAAce of Spades
 June 25Denver, COOriental Theater
 June 28Louisville, KYMercury Ballroom 
 July 03West Palm Beach, FLRespectable Street
 July 05Mt Dora / Orlando, FLMt. Dora Music Hall
 July 06Clearwater, FLCapitol Theater